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当前位置： 首页 > 售后 > 艺源智库
小程序商城的开发方案
时间：2020-06-28 18:24:15
文章发布：李阳
原创作者：未知
来源：互联网

小程序商城的发展速度非常迅猛，从电商的兴起淘宝、亚马逊网等发展到如今的天猫，京东，苏宁等等各类大型在线商城的百花齐放。小程序商城的平台影响力越来越大，也将越来越重要。那么这样的小程序商城是怎么被开发的呢？有没有小程序商城的开发方案呢？

小程序商城的开发方案-艺源科技

1 快速成交途径

当今的快节奏生活，用户停留在商城的时间是有限的，消费者要在众多的小程序商城中找到自己需求的商品，有时候并不是在单个小程序商城中选择，哪个小程序商城能帮助用户快速决定并购买就能从竞争中占据有利优势。广州小程序开发商城解决方案之：企业可在电商商城系统开发与小程序开发时，根据懒人经济原理结合电商商城系统与电商小程序，进行内容营销。从不同角度为用户提供选择产品的原因、产品使用效果、相关产品搭配等，节省用户选择产品时间，直接通过内容营销页面进行购买，节省用户时间，又实现了宣传引导购买的作用，还利于消费者的转发分享，为电商商城系统与电商小程序带来更多客户。

2 直播+电商

直播的火热带动了一大批以电子商务企业的发展，利用直播+商城的模式，进行企业宣传、品牌形象的搭建形成了良好的发展态势。电商企业可通过商城系统或小程序结合直播APP视频，在在线商城系统或电商小程序上进行直播，通过用户感兴趣的话题吸引用户关注，或解决用户问题、从视觉上、心理上满足用户需求，达到宣传的目的，实现营销转化。

3 定制化商城

同质化严重，其中一个很重要的原因是，大量企业使用模板型小程序，导致在线商城系统，无法吸引消费者的眼球。为解决这个问题，可通过定制化商城方案，电商商城与小程序的设计与制作时从行业定位、企业发展等方面进行设计，打造有独特个性的在线商城小程序。并通过差异性吸引精准客户，突破电商商城系统与电商小程序同质化困境，吸引消费者，形成口碑宣传。

4 质量保证

商城质量效果代表一切。

5 用户体验

作为电商商城系统与电商小程序，用户体验直接影响着用户购物抉择影响着成交率。如果电商商城系统与小程序中的产品质量过关，并且在众多电商商城系统与小程序中个性化突出，但是在购物操作过程中，体验差，购物不流畅等情况导致用户失去耐心，导致客户转化情况差，所以，小程序开发商城完成后，要多次进行测试保证用户体验。


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