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小程序商城丨百度智能小程序上线 搜索世界里冒出的创业新机会
时间:2019-02-20 09:51:13
文章发布:李阳
原创作者:未知
来源:互联网

近期总是听到各大平台上线小程序的消息,新浪微博推出承载“热门微博”信息的小程序,探探上线小程序“探探lite”,百度发布智能小程序……创业者又迎来了哪些搜索世界里的新机会?!


百度智能小程序的入口与支持


对比于微信生态圈的庞大流量,百度智能小程序的入口也毫不逊色于微信小程序。百度智能小程序连接百度系APP,可以在百度贴吧等处运行,也可以在在外部浏览与APP上实现运行。


入口上,有百度系千亿流量的支撑,百度智能小程序自然有它的体量,再加上百度搜索带来的信息流,这种可以通过搜索需求主动匹配合适小程序、进而分发流量的支持,对创业者来说则是极大的一块肥肉了。


小程序商城丨百度智能小程序上线 搜索世界里冒出的创业新机会-艺源科技


支持上,百度智能小程序+搜索+百度系信息流(贴吧、APP等),你来试想一下,如果可以直接从百度地图到达某购票小程序、某旅游景点的酒店小程序,从百度搜索电影直接到达某电影购票小程序,从百度搜索某疾病直达附件某医院小程序……这对创业者来说意味着什么?大把大把的流量与钱啊!


创业者从搜索世界里能得到哪些新的创业机会


对比于微信小程序,百度智能小程序是更开放的一个存在,现有的微信小程序成功的模式,其实可能并不完全适合百度智能小程序,微信小程序的流量属性是社交,所以很多成功的微信小程序案例是利用分发、裂变这些社交流量属性做出的爆款,创业者如果想要从百度智能小程序的搜索流量海洋里找到新机会,那么首先要克服的就是“玩法”,基于搜索流量属性的小程序玩法。


百度PC端的搜索商业化变现例子可以借鉴,但除此之外,如何能在百度搜索中被推荐,则是创业者们更应该探讨的,是购买广告位?还是研究百度搜索的算法规则……这么一琢磨,已经逝去韶华的SEO大概也是有机会再度崛起了。


对于创业者来说,百度智能小程序带来的新的创业机可能会有以下四种:


1、把百度智能小程序当成另一优质推广工具,从百度搜索的庞大流量引到自家的产品与平台上来,完成订单;


2、研发更细分化、功能更多元化的百度智能小程序,为第一种创业者提供服务;


3、提供百度智能小程序推荐的算法优化服务;


4、其他衍生产业。


对于创业者来说,百度智能小程序与微信小程序在未来可能会成为两大主流轻应用流量来源,创业者还是需要认真把握的。


小程序开发
标签: 智能小程序
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