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}
				
当前位置: 首页 > 售后 > 艺源智库
什么样的网站会被淘汰?
时间:2016-10-22 09:20:30
文章发布:
原创作者:未知
来源:互联网

        什么样的网站会被淘汰?以互联网+、工业4.0为代表的技术革新,使传统企业的运作模式不再适应崭新的生产力,很多传统企业步履维艰、日薄西山,网站建设好以后也就成了墓碑型网站,无人问津冷冷清清。为什么网站建设好后怎么使用就会会被淘汰?
        我们先从一个小故事来理解一下: 

提问:

        西游记中为了节约成本,唐太宗需要在这个团队里裁掉一名队员,该裁掉哪一位,为什么?
        古代有一个成功的项目团队,那就是西游记中取经团队。

故事背景:

        为了完成西天取经任务,组成取经团队,成员有唐僧、孙悟空、猪八戒、沙和尚、白龙马。其中唐僧是项目经理、孙悟空是技术核心、猪八戒和沙和尚是普通团员、白龙马是老板座驾。这个团队的高层领导是观音。团队的组成很有意思:
        1、唐僧作为项目经理PM,有很坚韧的品性和极高的原则性,不达目的不罢休,又很得上司支持和赏识(直接得到唐太宗的任命,既给袈裟,又给金碗;又得到以观音为首的各路神仙的广泛支持和帮助)。
        2、沙和尚言语不多,任劳任怨,承担了项目中挑担这种粗笨无聊的工作。
        3、猪八戒这个成员,看起来好吃懒做,贪财好色,又不肯干活,牵下马,好像留在团队里没有什么用处,其实他的存在还是有很大用处的,因为他性格开朗,能够接受任何批评而毫无负担压力,在项目组中承担了润滑油的作用。
        4、关键的还是孙悟空,由于孙悟空是这个取经团队里的核心,但是他的性格极极端,回想他那大闹天空的历史,恐怕作为普通人来说没有人会让这种人待在团队里。
        5、白龙马是唐僧办公、出差用的座驾,身份地位的象征。
        既然如此,这话题就很有趣,也很经典,原本是缺一不可的“五人帮”,堪称“完美团队”,但是要节约成本唐太宗必须裁掉一个人。该裁掉谁呢?

唐曾

 

        1、唐僧:肯定不能裁,直接得到唐太宗(总裁)的任命书,既给袈裟,又给金碗,没有他就不可能完成总裁的任务——取经。他是项目团队中关键的人物,总舵手。

        2、孙悟空:法力高强,技术精通,业务能手(打怪),可谓是技术攻关队长,碰到困难(妖怪),一路排除,保驾护航,确保师傅生命安全,取经道路顺畅。况且神魔两界都有关系户,各路神魔boss也要三分让。
虽然他有大闹天宫的前科,但是在五指山下反省和历练,为人处世及脾气有所改善。创业之路,虽然多次受师傅气,且时常发脾气,可是还是回到师傅身边,共度难关路。
俗话说“人非圣贤,熟能无过”。想成大业者,唐僧必须要有长远眼光看问题,取舍就在一念之间。有能力的人肯定是有个性的人,看领导怎样去用好他,扬长避短,把特长发挥到更好。所以,不能没有孙悟空,光有司令,没有战士,留几个烧菜的后勤,打仗必败。

        3、猪八戒:他原本是天蓬元帅,因色,毁掉前途。他能当上元帅,肯定有他的过人之处,魅力和沟通能力强,而且他性格开朗,充满活力,特讨女人喜欢,受尽孙悟空的欺负,经常背黑锅,能够接受任何批评而毫无负担压力,心态特别好,依然开心做好本职工作。
他在项目组中承担了润滑油的作用。一个团队如果没有“开心果”,只是一股沉闷的氛围,没有活力和欢乐,想必后果会很严重,会被逼疯。欢快的工作,才能有好的绩效,所以,猪八戒不能裁。

天蓬元帅_猪八戒

        4、沙和尚:他相当于企业中辅助工、搬运工,任劳任怨,埋头苦干,没有技术含量,可替代性高。为了节约企业成本,完全可以把任务分给团队其他成员(悟空、八戒)。唐僧在没有招收沙和尚之前,这些杂事,还不是悟空和八戒干。
所以,为了节约企业成本,必要时候就要裁掉沙和尚。如果哪天组织想要召回他时,我想,以沙和尚的性格,他还是会很乐意回来的。不管从长期或短期考虑,裁掉沙和尚,都是比较合理的处理方法。

        5、白龙马:他是唐僧的座驾,身份地位的的象征,如今企业哪位高层出差、办事、接客不开豪车(宝马、奔驰、奥迪等)?总不能叫他出差办公坐公交车或步行吧。同时,白龙马对唐僧来说也大大提高工作效率,间接能节约成本。所以白龙马也是不可缺少的。

        综合以上分析,好的选择只能是裁掉沙和尚。因此,光埋头苦干是没有用的,要想在当今社会立于不败之地,不被轻易淘汰,必须拥有一技之长,提升自己的核心竞争力,提高自己技能的含金量,成为不可替代的那一个。

        企业网站也是一样,随便选了一个模板网站,便草草上线,同行业的客户都采用大量相似的模板,建大量相似的网站,这样的情况很容易被搜索引擎判断为站群,而早在一两年以前,站群做网站优化就已经被百度搜索引擎作为打击的对象了。
        网站不能做到迅速抓住访客的注意力,迅速让访客理解到这个网站能帮他解决问题,访客也会马上离开这个网站,去寻找他认为更好的网站。在互联网上,用户关闭一个网页所需要花的时间非常短。  一旦我们的网站没有引起用户的兴趣,他就会在瞬间让我们的网站从他面前消失,他的存在没有任何价值,作为企业营销的工具,他却不具备营销的能力,网站的理解力(营销型网站的理解力)完全不达标,这样的网站迟到会被淘汰掉。

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