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当前位置: 首页 > 新闻 > 业界动态
疫情期间小程序商城营销怎么做?
时间:2020-02-19 17:34:41
文章发布:李阳
原创作者:未知
来源:互联网

很多人可能在过年之前划算着去各个地方度假,但这场没有预兆的疫情让我们只能窝在家中,出门买点生活必需用品都要小心翼翼的,但对于商家们来说,这个时期是做营销活动的好机会,利用这段时间做营销能让商家获得很好的收益,今天小编就给大家说说疫情期间小程序商城如何做营销。

疫情期间小程序商城营销怎么做?-艺源科技

1、抓住网络用户活跃期宣传

这场疫情让很多人出不了门,只能躲在家里,且很多用户十分重视肺炎的情况,都在网上借助各种方式查看肺炎的具体情况,网络用户的活跃度一直在往上升,小程序商城系统是一种网购平台,能借助互联网获得大量用户,商家应该在这段时间里加大宣传力度,比如在百度等搜索引擎上发布一些文章,或者在抖音上面拍摄搞笑幽默的宣传短视频,这段大家都不能出门的时间里,在这些用户很多的平台上进行宣传能得到很好的效果,用户看见小程序商城宣传广告的几率更大,商城粉丝量的速度也会暴涨。

2、增加营销活动次数

这次疫情给很多线下商城带来了危机,但对于小程序商城的威胁不大,而且从某些方面来说,这个时间段里小程序商城的营销工作更容易进行,产品营销量的增涨速度会更快,所以商家应该多举行几次营销活动,争取让更多闲在家里没事做的用户参与商城的活动,特别是这次疫情出现在过年期间,很多用户都有一笔闲钱没处花,这为商家进行营销活动提供了很大的机会,商家要将它抓住。

3、增加活动优惠力度与玩法

我们可以在疫情期间多举行营销活动,其他同类型的商家也可以,因此光增加活动次数是不够的,还得要加大营销活动的优惠力度,扩展玩法才行,对于优惠这方面来说,商家要知道一点,就是一块钱的优惠都能吸引用户的目光,所以商家要将每件产品都做到比别人低一点才行,而扩展营销活动玩法则是为了让用户有新鲜感,用户觉得有趣才会留下。

这些便是销客多小编给大伙儿带来的有关于疫情期间小程序商城营销怎么做的消息了,想知晓其他这方面的资讯请继续关注销客多!

来源:销客多


标签: 小程序商城
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